In 2025, Pakistan’s media landscape has undergone a radical transformation. The days when millions tuned in to 9 PM bulletins on PTV or Geo News are fading fast. In their place, short-form videos, real-time updates, and influencer-driven narrat...
In recent years, a significant shift has emerged in how young people in Pakistan consume news and stay informed. For Generation Z — those born between the mid-1990s and early 2010s — the screen in their pocket is far more than just a devi...
In an era where headlines are dominated by global crises and metropolitan concerns, the stories of everyday people in small towns, rural communities, and marginalized neighborhoods often go unheard. The collapse of traditional local media has left be...
In a world driven by instant information and lightning-fast updates, artificial intelligence (AI) has rapidly carved out a space in newsrooms. From automating article writing to generating attention-grabbing headlines, AI is reshaping how content is ...
In the digital-first world of 2025, it’s easy to assume that print media is a relic of the past—an industry slowly fading into irrelevance amid the relentless rise of smartphones, social media, and 24/7 news apps. But contrary to this pop...
