In recent years, Pakistan has witnessed a quiet yet powerful revolution—led not by politicians or policymakers, but by women stepping into the spotlight of fitness and wellness. Across cities li...
In the heart of Pakistan’s rapidly evolving wellness landscape, one generation stands out as a catalyst for change: Generation Z. Born between the mid-1990s and early 2010s, Gen Z is known for i...
Over the past decade, Pakistan has experienced a profound transformation in its approach to health and fitness. Once dominated by traditional bodybuilding and weightlifting, the country’s wellne...
